business casual

Build a Real Business

Get Consistent Results

Dump the Pinocchio Complex

What you have is a real business.

Your backend just might not feel like it.

You’ve been throwing spaghetti at the wall for a while now.

And it’s worked… a little.

You have clients, but not consistently (and you’re not 100% sure where they came from).

You’ve made some dough, but some months it’s up and some months it’s down.

You have some help, but they mostly just rely on you to give them a list and answer tons of questions before they do any tasks

so it feels like you’re still doing everything (Slack pings on the weekends sound familiar??)

Stop Dicking Around.

Remember who TF You Are > 5 day free challenge

(the kind of challenge that makes life's challenges a little more tolerable)

    It’s time to finally launch the thing.

    You’ve been tinkering, procrastinating, overthinking, hiding behind “I’ll launch when it’s perfect.”

    Guess what? Perfect isn’t coming.

    But your launch date is.

    Lorem ipsum dolor sit amet…

    Because dicking around on your branding, copy, or website isn’t what’s going to get you your first paying clients.^^

    You’ve got drafts on drafts on drafts.

    You’ve kicked that can down the road so many times that you’re kicking yourself for not starting yet.

    You know that idea for a coaching business would change so many lives (including your own). But you’re still futzing with your fonts, waiting for the right time, the perfect brand, and to finally have the energy to actually put it out there. Meanwhile… nothing is live. Nothing is selling.

    The right time never comes.

    The “Perfect” brand is a fantasy.

    The energy isn’t coming because you’re spending all your time working on making someone else’s dream business a reality and making your dream business a graveyard of brand boards and ideal client avatars without ever starting your business.